BIG W is one of the largest chains of discount department stores in Australia, with 178 stores. It is the leading Australian department store chain in terms of revenue and is a division of Woolworths Limited, the largest retailer in Australia. Its main competitors are Kmart and Target, both owned by Wesfarmers.
At BIG W our commitment is to offer you “Australia’s Lowest Prices Everyday”. If by chance you should find an identical item currently advertised at a lower price by another store, we guarantee to match the price on the spot. Just present the competitors current advertisement or ask an associate to verify the price. BIG W will price match any product that is identical to the same brand; the same model number or style; the same weight. Excludes clearance or wholesale items; online sales; soiled and damaged stock, liquidation sale offers; member or club prices; second hand, floor stock, end of line, ex demo or similar; and a price printed in error.