The fast-paced mode of living in urban areas has caused a considerable shift in the preference of families towards bread products. Breads are satisfying and are readily available, which “liberates” busy people from having to prepare elaborate meals and snacks.
However most traditional bakeries operating in the small communities do not offer attractive bread products forcing customers, who are on the lookout for quality baked goodies, to try to the relatively expensive alternative: bread sold at groceries and supermarkets.
It is for this reason that Gilie Sing established Pan de Pidro, a bakery that is a cross between traditional bakery and a regular bakeshop. Like a traditional bakery, Pan de Pidro offers Pinoy breads and staples like pandesal, Spanish bread, pan de coco, ensaymada, cinammon rolls and similar local products. As a bakeshop, the quality of its products is well above the “masa” variety and may already be categorized as specialty baked goodies. But the bottom-lime is that Pan de Pidro’s quality products are always offered at prices that are well appreciated by the value-conscious middle and lower-middle income groups.
Pan de Pidro is now a household name within the community called Barangay Vergara in Mandaluyong City, where it all started. Now, through nationwide franchising, Pan de Pidro hopes to bring this enhanced concept of bread-making to every community in the country.
You produce and bake all kinds of authorized Pan de Pidro items and retail them in your shop. Besides that, you are allowed to open a smaller retail outlets and supply other franchised retail outlets with your baked goods. Your initial investment is higher, as you need all the baking facilities installed in your bakeshop. However, your margins are also higher compared to the retail outlets. You purchase the baking pre-mix ingredients from us. As you are a production facility, you have to pay a small royalty.
Franchise fee : Pph 250,000
Franchise inclusion :
Use of business name and other propriety marks
Training for the Franchisee and staff
Procurement program
Marketing assistance
Opening assistance
Operations manual
Research and development
Royalty : 2%
Initial term : 5 years
Minimum space requirement : 50 sq. meters
Total capital requirement : Php 800,000
Retail Outlet Franchise
The bread are delivered from the nearest Pan de Pidro bakeshop to you. Certain breads are supplied as finished product; others prepared and just needs baking in the retail outlet. The margins are therefore smaller compared to the bakeshop facilities but the investment is lower as well. There are no royalties to be paid for retail outlets.