Kiss King of Balls (KKB) is the pioneer in stainless steel mobile carts which offer piping hot fish balls, kikiam, squid balls and ice cold sago at gulaman. The carts are manned by uniformed salesmen who underwent rigid training.

“The idea was hatched in 2002. We felt it was time to change the notion that streetfoods are dirty. At KKB, we make sure that our products are prepared and cooked in a sanitary way… right in front of our customers,” Dante explains.

Making the most of the Filipinos’ appetite for fried snack food, KKB carries local products which are easily cooked by frying such as fish balls, kikiam and squid balls.

Kiss’ bestseller is the kikiam, which is a quick fix for people on the go. Budget-conscious moms also use kikiam as meat extenders in pancit bihon, chopsuey, lomi, atbp.

Dante said that KKB now has 278 carts here and abroad such as in Dubai and Abu Dhabi.

“We’re open for franchise. To ensure that our franchisees adhere to our standards, we conduct twice-a-month sanitary inspection. We want to keep our record clean at the BFAD (Bureau of Food and Drugs). In fact, all our carts have a BFAD-approved logo,” Dante enthuses.

Kiss King of Balls offers one of the lowest rates in terms of franchising and another P5,000 for the processing fee. However, not everyone will be awarded a franchise because applicants undergo a strict check-in or CI.

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