- Established in 2003 in the U.S., The Counter is 21st century’s answer to other regular burger joints; with more than 100 stores currently in development throughout the US
- The Brand is present in North America, Ireland and Saudi Arabia
- The concept is to offer the customers an extensive list of fresh ingredients that allow them to build their own customized gourmet burgers from the 312,120+ possible combinations
- As part of The Counter Culture customers will receive the most up-to-date promotions, announcements and information.
- The company has featured in GQ magazine as “One of the 20 Hamburgers to eat before you die” and “Best Burger” on OPRAH®
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