When a small motorcycle company remains independent ten years into its operation, there is a reason to celebrate. When that same company sailed through tumultuous times and came through stronger and more customer focused by producing some of the most affordable bikes in the market today, they deserve to have their time in the spotlight.
For Granstar Motors and Industrial Corporation or GMIC, their time is now. GMIC started as a dealer engaged in the retail sales and in-house financing for motorcycles and grew into a corporation that has expanded into the importation, assembly, distribution, as well as the retailing of motorcycle products from China. Currently, GMIC started marketing other brand of motorcycles assembled from parts that were imported mainly from TVS, India.
Star Sports 100 and Star Business 110 were among the latest motorcycles introduced by the company. These motorcycles were equipped with 100 & 110 cc engine with its latest RCF Technology that gives the end users a fuel consumption of 102km/liter. The higher value that they can get from the product because it is very much affordable compared to other products. Lastly, its dependability and durability on the road that was strictly passed thru Japan Quality Standard by applying the Total Quality Management (TQM).
GMIC is moving towards this direction, extending their expertise to retail branch operations and leasing. They are also moving at full speed to extend business to new markets and related automotive products. By sticking to their vision of providing efficient solutions to the transport needs of our markets, Granstar Motors and Industrial Corporation aspires to be one of the future market leaders.
Bringing in a new player was indeed a brave and bold move for Granstar, the local distributor of the Wuling van & Mahindra Scorpio Pick-up you see here. But it’s not just the price, brand, styling and color that ultimately makes a prospective buyer part with his/her hard earned money. The meticulous Filipino consumer takes into consideration a lot of other factors as well when purchasing a new vehicle, such as quality, reliability, parts availability, after sales support, and resale value among other criteria.