Tasti D-Lite
Now more than ever, people need a little Tasti D-Lite... check out this fast-growing good-for you frozen dessert concept. Simple and fun to operate, Tasti D-Lite features a product that's been the talk of New York for more than 20 years. Unlike other light concepts, it's lower in calories, fat and carbs and has a rich texture and creamy delicious taste. So healthy, it becomes a daily habit!

A Healthy Eating Phenomenon.
On the busy streets of New York, where you can find any cuisine in the world, Tasti D-Lite is the "guilt-free" daily indulgence of loyal celebrities, A-listers, supermodels, and any New Yorker in the know. And now this New York phenomenon is taking healthy eating worldwide via single franchises, multi-unit opportunities, area developers, and international master franchises.

What Is Tasti D-Lite?
Tasti D-Lite is the world's leading provider of great-tasting, good-for-you frozen desserts. Our signature product is a soft-serve, dairy-based frozen dessert with an indulgent, creamy delicious taste. It's significantly lower in calories, fat, carbohydrates and sugar than traditional ice cream products. Yet the taste is rich and satisfying.

This is a new kind of product, created through science that harnesses nature's own technologies. Tasti D-Lite is not a "fad" concept. Our products are based on 20 years of experience, consumer testing, and street cred. Unlike other concepts, we offer healthy eaters a lot of healthy choices. Classic Tasti comes in more than 100 fabulous flavors, and we also make healthy shakes, sundaes, smoothies, and cakes. More healthy options—like added probiotics—and new products are still to come. It's easy for Tasti D-Lite to become a daily delight—for any day part.

Tasti Is On Track To Grow Fast.
Tasti D-Lite is uniquely positioned to become an essential part of everybody's life. Because healthy eating isn't just a trend. It's taking off. Overall spending on reduced fat, carb, and calorie products is up $9 billion in the past 4 years (QSR One Source, "How America Eats," Nov. 2007). Consumers of all ages expect food to fulfill their dietary requirements while satisfying their appetites. They're steadily shifting from traditional or premium frozen desserts to lighter options.

Do Something Good. And Do It Well.
For a food business, a Tasti D-Lite center is simple to start up and operate. And we make it easy and fun. We're committed to training and supporting you to earn your success.

How much does it cost to open a new franchise?

The initial investment for an individual center franchise in the U.S. is estimated between $230,470 to $439,600, including the franchise fee and a provision for some working capital. If you’re interested in using small business financing to support your franchise investment, expect your lender to require a cash investment of $70,000 or more, depending on the total estimated investment amount.

What is your franchise fee?

The franchise fee for an individual franchise center is $30,000. The franchise fees for multiple units decline on a progressive scale. Area Developer and Master Franchisee franchise fees can be considerably higher—in proportion to the size and opportunity in a large territory.

Training Opportunities Include:

1. Experience-based: two weeks at Tasti Technological Institute (TTI), including classes on marketing, customer service, operations, human resources, finance, and management; and hands-on practice at a real center
2. Online: individualized programs for franchisees, managers, and associates
3. Performance evaluation and improvement: Keeping Pace System, a tool that evaluates your center from a customer perspective
4. Continuing education: Updates and revisions; local learning seminars; conventions and regional meetings

Continual Support Includes:

1. Turnkey opening: support for every step from site selection through grand opening
2. Field support: someone to talk to, for regular check-ins and emergency support
3. New product launch support
4. Marketing module support
5. Brand consistency: KPS evaluator store visits, plus ongoing training for managers and key associates
6. POS system: for managing inventory; back office accounting; processing coupons, discounts, credit cards, gift cards, and loyalty programs; web-based reporting; installation and training plus 3-year
7. Service & Support program
   Intranet: to manage promotions, employment, flavor menus, marketing; network with Tasti D-Lite; find vendor integrations and supply order forms