Central Affirmative Co. Inc. (CACI), the newest player in the perfumery industry has intensified its franchising campaign as part of its expansion program.
Aficionado-Germany perfume, the flagship brand of CACI has become one of the most preferred brands of perfume in the market today.
Established in 2001, Aficionado-Germany perfume is a proudly made Filipino product that contains 100 percent imported materials from Germany and France. Other local brands contain two to seven percent of fragrance content while Aficionado-Germany perfume generously has 12 to 20 percent on its eau de toilette (EDT). The scent lasts up to eight to 24 hours and does not leave stain on clothes or skin.
Aficionado-Germany perfume has a total of 96 outlets and six boutiques in 70 stores nationwide. Soon, the company will open additional 20 kiosks and carts and eight franchised outlets in the Philippines this year. Very soon, CACI will open its first foreign store in Jinjiang, China upon the invitation of SM Management. In China, the brand will carry the Chinese name Fa Lan Duo Xiang Shuei while locally it is simply known as Aficionado-Germany.