Pizzarina (named after Zarina, Pizzarina owner Mr. Michael Cruz’s first baby) sold its first pizza on August 21, 2002. The baby girl’s name means “golden”. The owner decided to do research on pizza making after seeing the potential of opening a pizza outlet in Sta. Maria, Bulacan where he resides. After months of testing recipes from numerous sources, he decided to cater to middle and upper class markets where most pizza consumers are from. But he priced the products reasonably compared to others. The outlet started with just two flavors and a single serving size.
Now it offers a variety of flavors in different sizes customers can choose from. Pizzarina can boasts of the famous cheesy sausage ring pizza, a combination of hotdog and pizza rolled into one great meal. Pizzarina started to include spaghetti and ensaymada in its menu in 2003.
Pizzarina offers Pizza variations such as Vegetarian, Hawaiian, Ham and Mushroom, Beef and Mushroom, Pepperoning Pepperoni and Super 8. There are also pasta and chicken accompanying the pizza meal. Bakery treats are offered such as ensaymada, cheeseroll and fudgy brownies. Pizzarina is envisioned to be very investor-friendly.
Buying a Pizzarina franchise means a bigger profit margin for the investor coming from savings of having a centralized procurement network and on-site production of major ingredients such as pizza crust and pizza sauce. This ensures the freshness of the product while still maintaining an affordable price. Pizzarina endeavors to make the best pizza with the most pizza toppings and sell it at a price most competitive. It is no exaggeration, therefore, to say that owning a Pizzarina is a golden opportunity