Type of business Name HBC (HOME OF BEAUTY EXCLUSIVES) History
What started as a glint in the eyes of couples Dr. Rolando B. Hortaleza and Dra. Rosalinda Ang Hortaleza to give each Filipino the right to be beautiful has become one of the most trusted names in health, beauty, home and personal care products and services.
HBC, Home of Beauty Exclusives is now a Billion-peso company that serves the personal retail market in the Philippines through over 150 branches nationwide. It beasts of its exclusive and world-class private labeled brands and services that cater to Filipino tastes.
Product & Services Country Philippines | Asia Regional ASEAN Economic Community (AEC) Franchise Fee 230,000 Philippine Peso (PHP) Contract Period 5 Year Royalty Fee 5% gross sales Per Month Marketing Fee 1% gross sales Per Month Business type Total Investment Cart Package : P230,000 Kiosk Package : P450,000 Store Franchise Package : P3 Million (60 sq.m.) Royalty fee : 5% of gross sales Advertising fee : 1% of gross sales Franchise agreement term : 5 years, renewable to 2 additional 3-year terms
The franchise package includes :
Franchise fee (includes cart, training and start-up assistance) Initial stocks and supplies (estimated cost) Use of HBC’s reputable trademark, name, and logo Pre-opening and start-up assistance Site selection and evaluation assistance Store design and construction for turn-key package A comprehensive ISO-certified franchise operations manual International-standard training on retail management Operations and services Aggressive local marketing and promotional assistance Grand opening assistance Access to a customized, user-friendly POS system Access to the latest trends and techniques on beauty and personal care Bulk pricing of high-quality professional and branded products Continuing field visits, training, guidance, and business evaluation Access to exclusive services of dermatologist Regular advice or guidance on all aspects of store operations Guidance on operational and sales performance reporting Assistance in the hiring process Comprehensive operations manual Qualification of investor Training & Support etc.
Contact HBC, Inc., 2/F Franchising Dept. Address 548 Mindanao Avenue cor. Quirino Highway
Novaliches, Quezon City Tel. (02) 455-6086, 984-5555 loc. 3220 E-mail firstname.lastname@example.org Website www.hbc.com.ph/
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