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GIORDANO
FRANCHISE
Giordano embodies the contemporary lifestyle choices – simplicity in design and quality in substance. Its total commitment to superior service, excellent quality and great value has enabled the company to successfully execute its multiple-market and multiple-brand strategy.
Type of business
Clothing, Sports Equipment Franchise
NameGIORDANO
Was foundedA.D. 1981 (38 Years)
History
Giordano International was founded in Hong Kong in 1981 and is now one of the world’s leading international retailers of men's, women's and children's apparel and accessories. By focusing relentlessly on its five corporate business values of Quality, Knowledge, Innovation, Service and Simplicity (Q.K.I.S.S), the brand has grown from its single Hong Kong store in 1981 to the present network of over 2,800 stores and counters in over 40 countries in the Asia-Pacific and Middle East regions. The company's brands - "Giordano", "Giordano Junior”, “Giordano Ladies”, “Concepts One” , “ BSX “ - are today synonymous with superior quality, value and service

Giordano’s global success story has been featured as a case study at the Harvard Business School. The company has also received international recognition for its commitment to corporate governance.

Giordano embodies the contemporary lifestyle choices – simplicity in design and quality in substance. Its total commitment to superior service, excellent quality and great value has enabled the company to successfully execute its multiple-market and multiple-brand strategy.

Giordano today is one of the top five clothing retailers in the whole Arab region. The brand’s merchandise mix of relaxed and smart casuals has proven popular for all age groups and nationalities, demonstrating the global appeal for the brand.

The heart of the Giordano system is that it is totally customer responsive. Information, speed and simplicity are the key components driving the entire operation.

Giordano’s brand philosophy is modern simplicity and style - where less is more and a style that accentuates and enhances an individual’s inner beauty through modern, classic and timeless clothes. In an industry constantly adapting to changing trends that result in rising production costs, Giordano has developed a flexible approach to fashion retailing.

The USP of the brand is to consistently provide to its customers :
  • Timeless Quality Product
  • Exceptional Customer service by well-trained employees.
  • Additional Services – Alteration, Global exchange policy
  • Strategic Locations – ensuring easy accessibility for its customers
Product
& Services
Simple pleasures of basic fashion – that is the driving force of Giordano. Giordano's styling always revolves around what is relevant, essential and functional. The look is relaxed and the merchandise can easily be mixed together to match any occasion, mood or place.Customers can be assured "to feel good and look great".

The product development team works continuously on product innovation to provide product differentiation and enhanced valued for the customers. There is continuous process of innovation keeping in mind customer and market needs.

CountryPhilippines  Philippines | Asia
RegionalASEAN Economic Community (AEC)
Franchise Fee800,000 PHP (Philippine Peso)
Business type
Total
Investment
Qualification
of investor
Training
& Support
etc.
ContactGIORDANO (TFB, INC.)
AddressTFB INCORPORATED, 170F. Blumentritt St., corner Gen. San Luis St., Brgy. Tibagan, San Juan
Tel.346-5937
Fax.723-9557
E-mailerik_catabas@yahoo.com
Websitewww.giordano.com.ph
Information as  17 May 2019 
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Visited 1,756 times
Prospect Customer 440 persons
Franchise is not verified
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