A&W was started by Frank Wright who partnered with Roy Allen in June 1919, to help Wright with the root beer business he started that year. The company became famous in the United States for its "frosty mugs," where the mug would be kept in the freezer prior to being filled with root beer and served to the customer. They branded their product A&W Root Beer after their surnames.
roprietary beverage made from a secret blend of 14 herbs, spices, barks & berries. Soon after, Allen goes into partnership with one of his employees, Franks Wright and three new outlets are established in Houston. The partners give their Root Beer the famous A&W name.
The A&W franchise was brought into Malaysia in 1963 by Mr and Mrs Lie Boff from USA. The Lie Boff family opened their first outlet in Jalan Tuanku Abdul Rahman making it the first fast food outlet in Malaysia. This was followed in 1965 with the first Drive-in restaurant in Petaling Jaya.
In 2001, KUB acquired A&W Malaysia and in 2008 it embarked on an aggressive expansion drive to revamp and expand its reach.