Mr. Hardy has been involved in franchising, new concept development, new market development, venture capital and international business for over 20 years. He developed his first franchising concept in the Spanish market place in 1992 and has since been a founder or executive in over 10 different start-ups. Most recently, Mr. Hardy was a consultant, then officer in one of the fastest growing IPL hair removal franchises in history. He was also awarded the master rights for this concept for the Midwest region of the U.S. and has since launched a pilot location (the second in the entire U.S.) in the Minneapolis market place. Before this, Mr. Hardy was the founder, owner and officer of Bluestone Partners which represented large American franchisors in the European and Northern African market places for the last 12 years. During this time Bluestone successfully launched the Curves for Women brand in the French, Belgium, Tunisian and Moroccan market places resulting in over 200 franchises sold and operated. Under his leadership, Bluestone opened and operated the first Curves in the Rennes, France region and quickly grew the brand to be the largest fitness chain in France in just five short years. Mr. Hardy attended the University of Vermont, the University of Seville and the University of Alicante, where he received a BA in English and Spanish. Mr. Hardy has also been a guest lecturer at the St. Thomas School of Management for Entrepreneur studies.
Product & Services
BodyBrite offers permanent hair removal and skin-rejuvenation services utilizing the newest laser based technologies for all of the body’s critical areas at a price point that is obtainable to all.
The BodyBrite centers and franchise network have grown exponentially over the last three years. After seeing the success of our 2011 launch of our pilot center in New York City, we plan on a rapid expansion in the U.S. over the next 24 months.
If you like to work hard, if you like dealing with people, if you like the idea of owning a business in a booming industry, then odds are you’re a good fit for our concept. It’s that simple. How do we know? When we created BodyBrite, we created a business system that could be owned and managed by anyone, including the people who had no industry experience. BodyBrite. Let your beauty shine!
Training & Support
We give you a business model with:
Low investment and low overhead.
Easy to start up with facility needs of less than 1000 sq. ft.
Simple management with low staffing needs, recurring revenue streams and very little cash transaction (ideal for both the owner operator and the multi-unit investor).
No previous experience or beauty industry knowledge necessary.
Franchise Set up Package
Support with finding premises, lease negotiation and staff.
Provide guidance on layout, simple brand standard requirements and premise design.
6 week pre-opening process.
Lobby and treatment room furniture.
Interior and exterior brand material.
Initial treatment supplies.
Laser IPL machine, hand pieces, spare parts.
Owners, managers and technical staff.
5 days at corporate headquarters, 3 days on site, ongoing training available.