Taco Bell Corp., based in Irvine, California, is a subsidiary of Yum! Brands, Inc. (NYSE: YUM), and the nation’s leading Mexican-style quick service restaurant chain. Taco Bell® serves tacos, burritos, signature Quesadillas, Grilled Stuft Burritos, nachos, and other specialty items such as the Crunchwrap Supreme™, in addition to a wide variety of Big Bell Value Menu® items.
Taco Bell® serves more than 2 billion consumers each year in more than 5,800 restaurants in the U.S. In 2005, Taco Bell® generated sales of $1.8 billion in company restaurants and $4.4 billion in franchise restaurants. More than 80 percent of our restaurants are owned and operated by independent franchisees. There are currently more than 278 restaurants operating in Canada, Guam, Aruba, Dominican Republic, Chile, Costa Rica, Guatemala, Puerto Rico, Ecuador, Asia, Europe, and the Philippines.
Product & Services
Multibranding gives you the opportunity to operate two brands in one location. Yum! believes multibranding can bring great excitement to the future of the quick service industry. Operating more than one brand allows you to "eliminate the veto vote" and give your customers a WOW experience. Research shows that consumers prefer multibrand restaurants six to one over single brand restaurants.
With two category leading brands, national media budgets, and complementary dayparts, KFC-Taco Bell has been our most powerful multibrand combination and is clearly one of the best development opportunities in the industry.
Franchise fee: $45,000
Start-up cost: $191,400 to $470,200
Basic royalty: 5.5%
Advertising royalty: n/a
This is your opportunity to invest in Taco Bell and Yum! Brands and experience the power of big, category-leading brands!
We believe there has never been a more exciting time to be part of Taco Bell and Yum! Brands! When we created Yum! Brands, we had the privilege of possessing a heritage of success established by the founders of KFC, Pizza Hut, Taco Bell, Long John Silver's and A&W All American Food. Their leadership and innovation helped launch the quick service restaurant industry. The brands they created enjoy worldwide recognition and popularity. Yum! Brands is the biggest restaurant company in the world in terms of system units and we are the worldwide leader in most of our product categories.
Qualification of investor
Yum! is looking for energetic new franchisees to bring our great brands to more customers. We're looking for entrepreneurs with the aptitude to build a business. In fact, we're looking for a 3 store commitment over the first three to five years in business. If you are one of these people, take a look at the following criteria to see if Yum! is right for you: